Privacy policy

1. Privacy policy at a glance

General information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any information that enables you to be personally identified. Detailed information about data protection can be found in our privacy policy below.

Data collection on this website

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. Their contact details can be found in the “Data controller information” section of this privacy policy.

How do we collect your data?

Your data is collected when you share it with us. This may be data that you enter into a contact form, for example.

Other data is recorded automatically by our IT systems or with your consent when you visit the website. This is primarily technical data (e.g. your Internet browser, operating system or the time you viewed a page). This data is recorded automatically as soon as you access this website.

What do we use your data for?

Some of the data is collected to ensure that the website displays properly. Other data may be used to analyse your user behaviour.

What rights do you have with regard to your data?

You have the right to obtain information about the origin, recipients and purpose of your saved personal data free of charge at any time. You also have the right to request the rectification or erasure of this data. If you have given your consent to data processing, you can withdraw this consent with future effect at any time. In addition, you have the right to request that the processing of your personal data is restricted under certain circumstances. Furthermore, you have the right to lodge a complaint with the relevant supervisory authority.

You can contact us at any time regarding this or if you have any further questions about data protection.

Analysis tools and third-party tools

When you visit this website, your surfing behaviour may be analysed for statistical purposes. This is primarily done using so-called analysis programs.

Detailed information about these analysis programs can be found in the privacy policy below.

2. Hosting

Mittwald

Our website is hosted by Mittwald. The service provider is Mittwald CM Service GmbH & Co. KG, Königsberger Straße 4-6, 32339 Espelkamp (hereinafter referred to as Mittwald).

For details, please refer to Mittwald’s privacy policy: https://www.mittwald.de/datenschutz.

The use of Mittwald is based on Article 6(1)(f) GDPR. We have a legitimate interest in ensuring that our website is displayed as reliably as possible. If corresponding consent has been requested, data is processed exclusively on the basis of Article 6(1)(a) GDPR and Section 25(1) TTDSG (German Act on the Regulation of Data Protection and Privacy in Telecommunications and Telemedia), provided that the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TTDSG. This consent can be withdrawn at any time.

Data processing

We have concluded a data processing agreement (DPA) with the service provider named above. This is a contract prescribed by data protection law, which ensures that the service provider processes the personal data of our website visitors solely in accordance with our instructions and in compliance with the GDPR.

3. General notes and required information

Privacy policy

The operators of this website take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the legal data protection regulations as well as this privacy policy.

Various items of personal data are collected when you use this website. Personal data is information that enables you to be personally identified. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

Please be aware that the transfer of data over the Internet (e.g. communication by e-mail) may have security implications. It is impossible to guarantee full protection against access by third parties.

Data controller information

The data controller responsible for data processing on this website is:

Schmieder Übersetzungen GmbH<br/> Schussenstraße 16<br/> D-88273 Fronreute-Staig

Telephone: +49 (0) 7502 9449 - 260<br/> E-mail: uebersetzungen@schmiedergmbh.de

The data controller is the natural or legal person who, alone or with others, decides on the purposes and means of processing personal data (e.g. names, e-mail addresses, etc.).

Retention period

Unless a specific retention period has been stated within this privacy policy, your personal data will be retained by us until the purpose for data processing is no longer valid. If you make a legitimate request for erasure or withdraw your consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g. tax or commercial retention periods). If the latter is the case, deletion will occur after these reasons are no longer valid.

General information regarding the legal bases of data processing on this website

If you have consented to data processing, we will process your personal data on the basis of Article 6(1)(a) GDPR or Article 9(2)(a) GDPR, provided that special categories of data are processed in accordance with Article 9(1) GDPR. If you have consented to the storage of cookies or access to information on your end device (e.g. via device fingerprinting), data processing will also be carried out on the basis of Section 25(1) TTDSG. This consent can be withdrawn at any time. If your data is required for the fulfilment of a contract or to carry out pre-contractual activities, we will process your data on the basis of Article 6(1)(b) GDPR. Furthermore, if your data is required for the fulfilment of a legal obligation, we will process it on the basis of Article 6(1)(c) GDPR. In addition, data processing may also be carried out on the basis of our legitimate interest in accordance with Article 6(1)(f) GDPR. The following paragraphs of this privacy policy contain information about the relevant legal bases in each individual case.

Data protection officer

We have appointed a data protection officer for our company.

PROLIANCE GmbH<br/> www.datenschutzexperte.de<br/> Leopoldstr. 21<br/> 80802 Munich

Telephone: +49 89 250 039 220<br/> E-mail: datenschutzbeauftragter@datenschutzexperte.de

Information regarding data transfer to the USA and other third countries

We use, among other things, tools from companies based in the USA or other third countries that are considered insecure from the perspective of data protection. When these tools are active, your personal data can be transferred to these third countries and processed there. Please be aware that it is not possible to guarantee a comparable level of data protection in these countries as in the EU. For example, US companies are obliged to disclose personal data to security authorities without you, as the data subject, being able to take legal action against this. It therefore cannot be ruled out that US authorities (e.g. secret services) may be able to process, evaluate and permanently store your sensitive data on US servers for monitoring purposes. We have no influence over these processing activities.

Withdrawal of your consent to data processing

Many data processing procedures are only possible with your express consent. You can withdraw your consent at any time. This does not affect the legality of any data processing carried out prior to the withdrawal of your consent.

Right to object to the collection of data in particular cases, as well as to direct marketing (Article 21 GDPR)

IF DATA PROCESSING IS CONDUCTED ON THE BASIS OF ARTICLE 6(1)(E) OR (F) GDPR, YOU SHALL HAVE THE RIGHT TO OBJECT, ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, AT ANY TIME TO PROCESSING OF PERSONAL DATA CONCERNING YOU, INCLUDING PROFILING BASED ON THOSE PROVISIONS. THE RELEVANT LEGAL BASES APPLICABLE TO PROCESSING CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE SHALL NO LONGER PROCESS THE PERSONAL DATA UNLESS WE DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS OR FOR THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS (OBJECTION PURSUANT TO ARTICLE 21(1) GDPR).

WHERE YOUR PERSONAL DATA IS PROCESSED FOR DIRECT MARKETING PURPOSES, YOU SHALL HAVE THE RIGHT TO OBJECT AT ANY TIME TO PROCESSING OF PERSONAL DATA CONCERNING YOU FOR SUCH MARKETING, WHICH INCLUDES PROFILING TO THE EXTENT THAT IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA SHALL NO LONGER BE PROCESSED FOR DIRECT MARKETING PURPOSES (OBJECTION PURSUANT TO ARTICLE 21(2) GDPR).

Right to lodge a complaint with the relevant supervisory authority

In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the member state of his or her habitual residence, place of work or place of the alleged infringement. The right to lodge a complaint exists without prejudice to any other administrative or judicial remedy.

Right to data portability

You have the right to have the data that we process by automated means on the basis of your consent or during fulfilment of a contract handed over to you or a third party in a commonly used and machine-readable format. If you request the direct transfer of the data to another controller, this shall only be done if it is technically possible.

SSL or TLS encryption

For security reasons and to protect the transmission of confidential content – such as orders or enquiries that you send to us in our capacity as the site operator – this site uses SSL or TLS encryption. You can tell that a connection is encrypted if the browser address bar changes from “http://” to “https://”, and if there is a padlock symbol in the bar of your browser.

When SSL or TLS encryption is enabled, third parties are not able to read the data that you transmit to us.

Access, erasure and rectification

Within the framework of the applicable legal provisions, you have the right to obtain information about your saved personal data, its origin and recipients, the purpose of data processing and, if necessary, the right to rectify or erase this data free of charge at any time. You can contact us at any time regarding this or if you have any further questions about personal data.

Right to restriction of processing

You have the right to request that the processing of your personal data is restricted. You can contact us regarding this at any time. The right to restriction of processing exists in the following cases:

  • If you contest the accuracy of the personal data we have on file, we usually need time to check this. For the duration of the checks, you have the right to request that the processing of your personal data is restricted.
  • If the processing of your personal data happened/is happening illegally, you can request the restriction of data processing instead of erasure.
  • If we no longer need your personal data, but you need it to establish, exercise or defend legal claims, you have the right to request that the processing of your personal data is restricted instead of being erased.
  • If you have lodged a compliant pursuant to Article 21(1) GDPR, your interests must be weighed up against our own. Until it has been established whose interests outweigh the other’s, you have the right to request that the processing of your personal data is restricted.

If you have restricted the processing of your personal data, such data will, with the exception of storage, only be processed with your consent or for the establishment, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or of a Member State.

4. Data collection on this website

Cookies

Our website uses “cookies”. Cookies are small text files that do not cause any harm to your end device. They are stored either temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your end device. Session cookies are automatically deleted after your visit. Permanent cookies remain stored on your end device until you delete them yourself or your web browser automatically deletes them.

In some cases, cookies from third-party companies can also be saved on your end device when you access our website (third-party cookies). These enable us or you to use certain services offered by third-party companies (e.g. cookies for processing payment services).

Cookies have different functions. Many cookies are technically required, as certain website functions would not work without them (e.g. the shopping cart function or displaying videos). Other cookies are used to analyse user behaviour or to display advertising.

Cookies that are required to carry out the electronic communication process (necessary cookies), to provide certain functions that you want (e.g. for the shopping cart function) or to optimise the website (e.g. cookies to measure the online audience) are saved on the basis of Article 6(1)(f) GDPR, unless another legal basis is provided. The website operator has a legitimate interest in storing necessary cookies to ensure the optimised provision of its services without any technical errors. If consent to the storage of cookies or comparable recognition technologies has been requested, data is processed exclusively on the basis of this consent (Article 6(1)(a) GDPR and Section 25(1) TTDSG); this consent can be withdrawn at any time.

You can change your browser settings so that you are always informed about the storing of cookies and only allow cookies in individual cases, exclude cookies in certain cases or in general, and activate the automatic deletion of cookies when you close your browser. If cookies are deactivated, the functionality of this website may be restricted.

If cookies are to be used by third-party companies or for analysis purposes, we will inform you about this separately in this privacy policy and, if necessary, ask for your consent.

Consent with Usercentrics

This website uses the consent technology of Usercentrics to obtain your consent to the storage of certain cookies on your end device or the use of certain technologies, and to document this in compliance with data protection regulations. The provider of this technology is Usercentrics GmbH, Sendlinger Straße 7, 80331 Munich, website: https://usercentrics.com/de/ (hereinafter referred to as “Usercentrics”).

When you access our website, the following personal data will be transmitted to Usercentrics:

  • Your consent(s) or the withdrawal of your consent(s)
  • Your IP address
  • Information about your browser
  • Information about your end device
  • Time of your visit to the website

Furthermore, Usercentrics stores a cookie on your browser that allows them to assign the consents that have been granted or withdrawn to you. The data collected in this way will be stored until you ask us to delete it, delete the Usercentrics cookie yourself or until the purpose for which the data is stored is no longer valid. Mandatory statutory retention requirements remain unaffected.

Usercentrics is used to obtain legally required consent in order to use certain technologies. The legal basis for this is Article 6(1)(c) GDPR.

Data processing

We have concluded a data processing agreement (DPA) with the service provider named above. This is a contract prescribed by data protection law, which ensures that the service provider processes the personal data of our website visitors solely in accordance with our instructions and in compliance with the GDPR.

Server log files

The website provider automatically collects and stores information in server log files, which your browser automatically transmits to us. These include:

  • Browser type and browser version
  • Operating system used
  • Referrer URL
  • Host name of the accessing computer
  • Time of the server request
  • IP address

This data will not be merged with other data sources.

This data is collected on the basis of Article 6(1)(f) GDPR. The website operator has a legitimate interest in ensuring that its website is optimised and displayed without any technical errors – this requires the server log files to be recorded.

Contact form

If you send us an enquiry using the contact form, your details from the enquiry form, including the contact information you provide, will be saved by us for the purpose of processing the enquiry and in case of any follow-up questions. We will not pass on this data without your consent.

This data is processed on the basis of Article 6(1)(b) GDPR, provided that your enquiry is related to the fulfilment of a contract or is necessary to carry out pre-contractual activities. In all other cases, the processing is based on our legitimate interest in the effective processing of enquiries sent to us (Article 6(1)(f) GDPR) or on your consent (Article 6(1)(a) GDPR), provided that this was requested.

The data you enter into the contact form shall be retained by us until you ask for it to be erased, withdraw your consent to its storage or the purpose for storing the data no longer applies (e.g. after your enquiry has been fully processed). Mandatory statutory regulations – in particular retention periods – remain unaffected.

E-mail, telephone or fax enquiries

If you contact us by e-mail, telephone or fax, your enquiry including all the personal data resulting from it (name, enquiry) will be stored and processed by us for the purpose of processing your enquiry. We will not pass on this data without your consent.

This data is processed on the basis of Article 6(1)(b) GDPR, provided that your enquiry is related to the fulfilment of a contract or is necessary to carry out pre-contractual activities. In all other cases, the processing is based on our legitimate interest in the effective processing of enquiries sent to us (Article 6(1)(f) GDPR) or on your consent (Article 6(1)(a) GDPR), provided that this was requested.

The data you send to us when making an enquiry shall be retained by us until you ask for it to be erased, withdraw your consent to its storage or the purpose for storing the data no longer applies (e.g. after your enquiry has been fully processed). Mandatory statutory regulations – in particular statutory retention periods – remain unaffected.

5. Analysis tools and advertising

Google Analytics

This website uses functions of the web analysis service Google Analytics. The provider of this service is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables the website operator to analyse the behaviour of website visitors. The website operator receives a variety of usage data, including the pages accessed, time spent on the pages, the operating system used and the user’s origin. This data is amalgamated in a user ID and assigned to the respective end device of the website visitor.

Furthermore, Google Analytics allows us to record your mouse and scrolling activity as well as clicks, among other things. Google Analytics also uses various modelling approaches to augment the collected data sets and uses machine learning technologies in data analysis.

Google Analytics uses technologies that enable the user to be recognised for the purpose of analysing the user’s behaviour (e.g. cookies or device fingerprinting). The information collected by Google about use of this website will generally be transmitted to a Google server in the USA and stored there.

This analysis tool is used on the basis of Article 6(1)(f) GDPR. The website operator has a legitimate interest in analysing user behaviour to optimise both its website and its advertising. If corresponding consent has been requested, data is processed exclusively on the basis of Article 6(1)(a) GDPR and Section 25(1) TTDSG (German Act on the Regulation of Data Protection and Privacy in Telecommunications and Telemedia), provided that the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TTDSG. This consent can be withdrawn at any time.

The transfer of data to the USA is based on the Standard Contractual Clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

Browser plug-in

You can prevent Google from collecting and processing your data by downloading and installing the browser plug-in that is available via the following link: https://tools.google.com/dlpage/gaoptout?hl=en-GB.

For more information about how Google Analytics handles user data, please refer to Google’s Privacy Policy: https://support.google.com/analytics/answer/6004245?hl=en.

Data processing

We have concluded a data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Retention period

User-level and event-level data stored by Google that is associated with cookies, user identifiers (e.g. User ID) or advertising identifiers (e.g. DoubleClick cookies, Android’s Advertising ID) is anonymised or deleted after two months. For details, please refer to the following link: https://support.google.com/analytics/answer/7667196?hl=en

Google Ads

The website operator uses Google Ads. Google Ads is an online advertising platform provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads enables us to display ads in the Google search engine or on third-party websites if the user enters certain search terms into Google (keyword targeting). It is also possible to place targeted ads based on the user data that Google has in its possession (e.g. location data and interests; target group targeting). As the website operator, we can analyse this data quantitatively, for instance by analysing which search terms resulted in the display of our ads and how many ads led to respective clicks.

Google Ads is used on the basis of Article 6(1)(f) GDPR. The website operator has a legitimate interest in marketing its services and products as effectively as possible.

The transfer of data to the USA is based on the Standard Contractual Clauses of the EU Commission. Details can be found here: https://policies.google.com/privacy/frameworks and here: https://privacy.google.com/businesses/controllerterms/mccs/.

Google conversion tracking

This website uses Google conversion tracking. The provider of this service is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

With the aid of Google conversion tracking, we and Google can identify whether the user has carried out specific actions. For instance, we can analyse how frequently individual buttons are clicked on our website and what products are viewed or purchased with particular frequency. This information is used to compile conversion statistics. This informs us of the total number of users that have clicked on our ads and what actions they have taken. We do not receive any information that can be used to personally identify users. Google itself uses cookies or comparable recognition technologies for identification purposes.

Google conversion tracking is used on the basis of Article 6(1)(f) GDPR. The website operator has a legitimate interest in analysing user behaviour to optimise both its website and its advertising. If corresponding consent has been requested, data is processed exclusively on the basis of Article 6(1)(a) GDPR and Section 25(1) TTDSG (German Act on the Regulation of Data Protection and Privacy in Telecommunications and Telemedia), provided that the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TTDSG. This consent can be withdrawn at any time.

For more information about Google conversion tracking, please refer to Google’s Privacy Policy: https://policies.google.com/privacy?hl=en.

Meta Pixel (formerly Facebook Pixel)

To measure conversion rates, this website uses the visitor activity pixel of Facebook/Meta. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Facebook’s statement the collected data will be transferred to the USA and other third-party countries too.

This tool allows the tracking of page visitors after they have been linked to the website of the provider after clicking on a Facebook ad. This makes it possible to analyze the effectiveness of Facebook ads for statistical and market research purposes and to optimize future advertising campaigns.

For us as the operators of this website, the collected data is anonymous. We are not in a position to arrive at any conclusions as to the identity of users. However, Facebook archives the information and processes it, so that it is possible to make a connection to the respective user profile and Facebook is in a position to use the data for its own promotional purposes in compliance with the Facebook Data Usage Policy (https://www.facebook.com/about/privacy/). This enables Facebook to display ads on Facebook pages as well as in locations outside of Facebook. We as the operator of this website have no control over the use of such data.

The use of these services occurs on the basis of your consent pursuant to Art. 6(1)(a) GDPR and § 25(1) TTDSG. You may revoke your consent at any time.

Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 DSGVO). The joint responsibility is limited exclusively to the collection of the data and its forwarding to Facebook. The processing by Facebook that takes place after the onward transfer is not part of the joint responsibility. The obligations incumbent on us jointly have been set out in a joint processing agreement. The wording of the agreement can be found under: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the privacy information when using the Facebook tool and for the privacy-secure implementation of the tool on our website. Facebook is responsible for the data security of Facebook products. You can assert data subject rights (e.g., requests for information) regarding data processed by Facebook directly with Facebook. If you assert the data subject rights with us, we are obliged to forward them to Facebook.

Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.

In Facebook’s Data Privacy Policies, you will find additional information about the protection of your privacy at: https://www.facebook.com/about/privacy/.

You also have the option to deactivate the remarketing function “Custom Audiences” in the ad settings section under https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you first have to log into Facebook.

If you do not have a Facebook account, you can deactivate any user-based advertising by Facebook on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.

The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US, which is intended to ensure compliance with European data protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with these data protection standards. For more information, please contact the provider under the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000GnywAAC&status=Active

LinkedIn Insight Tag

This website uses the Insight Tag from LinkedIn. The provider of this service is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Data processing by LinkedIn Insight Tag

With the aid of the LinkedIn Insight Tag, we receive information about the visitors to our website. If a website visitor is registered with LinkedIn, we can, among other things, analyse the key professional data (e.g. career level, company size, country, location, industry and job title) of our website visitors and thus better tailor our site to the respective target groups. Furthermore, we can use LinkedIn Insight Tags to measure whether visitors to our websites make a purchase or take any other action (conversion measurement). Conversion measurement can also be carried out across devices (e.g. from PC to tablet). LinkedIn Insight Tag also offers a retargeting function that allows us to display targeted advertising to visitors to our website outside of the website, whereby, according to LinkedIn, no identification of the advertising addressee takes place.

LinkedIn itself also collects log files (URL, referrer URL, IP address, device and browser properties as well as the time of access). The IP addresses are shortened or (if they are used to reach LinkedIn members across devices) hashed (pseudonymised). The direct identifiers of LinkedIn members are deleted by LinkedIn after seven days. The remaining pseudonymised data is then deleted within 180 days.

The data collected by LinkedIn cannot be assigned to specific individuals by us as the website operator. LinkedIn will store the collected personal data of the website visitors on its servers in the USA and use this in the context of its own advertising measures. For details, please refer to LinkedIn’s Privacy Policy at https://www.linkedin.com/legal/privacy-policy#choices-oblig.

Legal basis

LinkedIn Insight is used on the basis of Article 6(1)(f) GDPR. The website operator has a legitimate interest in effective advertising measures, including social media. If corresponding consent has been requested, data is processed exclusively on the basis of Article 6(1)(a) GDPR and Section 25(1) TTDSG (German Act on the Regulation of Data Protection and Privacy in Telecommunications and Telemedia), provided that the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TTDSG. This consent can be withdrawn at any time.

The transfer of data to the USA is based on the Standard Contractual Clauses of the EU Commission. Details can be found here: https://www.linkedin.com/legal/l/dpa and here: https://www.linkedin.com/legal/l/eu-sccs.

Objection to the use of LinkedIn Insight Tag

You can object to the analysis of usage behaviour and targeted advertising by LinkedIn by clicking on this link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

Furthermore, LinkedIn members can control the use of their personal data for advertising purposes in their account settings. To prevent LinkedIn from linking data collected on our website to your LinkedIn account, you must log out of your LinkedIn account before visiting our website.

Data processing

We have concluded a data processing agreement (DPA) with the service provider named above. This is a contract prescribed by data protection law, which ensures that the service provider processes the personal data of our website visitors solely in accordance with our instructions and in compliance with the GDPR.

MADixel

This website uses the analysis tool MADixel from the company MADixel GmbH (Königsdorfer Straße 25, 82515 Wolfratshausen) to determine which companies have visited the website. The tracking is limited exclusively to companies. MADIXEL compares the IP address of a website visitor with the known IP addresses of companies using databases, some of which are publicly accessible. If there is a match, certain generally accessible company data is processed and made available to the website operator on a platform. The matching is done through an encrypted function called hashing. Accesses from private individuals are already filtered out in advance in a pre-selection. If it is a private IP address, neither storage nor identification takes place. A cookie is only set on the end devices of website visitors if the user actively clicks on the “deactivate tracking” function. The legal basis is Art. 6 para. 1 p. 1 lit. f DSGVO.

6. Plug-ins and tools

Font Awesome

This page uses Font Awesome for the uniform representation of fonts and symbols. Provider is Fonticons, Inc. 6 Porter Road Apartment 3R, Cambridge, Massachusetts, USA.

When you call up a page, your browser loads the required fonts into its browser cache to display texts, fonts, and symbols correctly. For this purpose, the browser you use must connect to the servers of Font Awesome. This allows Font Awesome to know that your IP address has been used to access this website. The use of Font Awesome is based on Art. 6(1)(f) GDPR. We have a legitimate interest in the uniform presentation of the typeface on our website. If appropriate consent has been obtained, the processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25 (1) TTDSG, insofar the consent includes the storage of cookies or the access to information in the user’s end device (e.g., device fingerprinting) within the meaning of the TTDSG. This consent can be revoked at any time.

If your browser does not support Font Awesome, a standard font from your computer will be used.

Further information about Font Awesome can be found in the Font Awesome privacy policy at: https://fontawesome.com/privacy.
 

Google Maps

This website uses the Google Maps service. The provider of this service is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

To use the functions of Google Maps, it is necessary to save your IP address. This information will generally be transmitted to a Google server in the USA and stored there. The provider of this website has no influence over the transfer of this data. If Google Maps is activated, Google may use Google Web Fonts to ensure that the fonts are displayed in a uniform manner. When you access Google Maps, your browser loads the required web fonts into your browser cache in order to display text and fonts correctly.

The use of Google Maps is in the interest of displaying our online content in an appealing way and making it easy to find the locations that we mention on the website. This represents a legitimate interest within the meaning of Article 6(1)(f) GDPR. If corresponding consent has been requested, data is processed exclusively on the basis of Article 6(1)(a) GDPR and Section 25(1) TTDSG (German Act on the Regulation of Data Protection and Privacy in Telecommunications and Telemedia), provided that the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TTDSG. This consent can be withdrawn at any time.

The transfer of data to the USA is based on the Standard Contractual Clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and here: https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

For more information about how user data is handled, please refer to Google’s Privacy Policy: https://policies.google.com/privacy?hl=en.

7. Social media

LinkedIn

This website uses elements of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Any time you access a page of this website that contains elements of LinkedIn, a connection to LinkedIn’s servers is established. LinkedIn is notified that you have visited this website with your IP address. If you click on LinkedIn’s “Recommend” button and are logged into your LinkedIn account at the time, LinkedIn will be in a position to allocate your visit to this website to your user account. We have to point out that we as the provider of the websites do not have any knowledge of the content of the transferred data and its use by LinkedIn.

If your approval (consent) has been obtained the use of the abovementioned service shall occur on the basis of Art. 6 (1)(a) GDPR and § 25 TTDSG (German Telecommunications Act). Such consent may be revoked at any time. If your consent was not obtained, the use of the service will occur on the basis of our legitimate interest in making our information as comprehensively visible as possible on social media.

Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission. Details can be found here: https://www.linkedin.com/help/linkedin/answer/62538/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=en.

For further information on this subject, please consult LinkedIn’s Data Privacy Declaration at: https://www.linkedin.com/legal/privacy-policy.

8. Newsletter

Newsletter data

If you would like to receive the newsletter offered on the website, we require an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter. Further data is not collected or only on a voluntary basis. For the handling of the newsletter, we use newsletter service providers, which are described below.

Klick-Tipp

This website uses Klick-Tipp for the sending of newsletter messages. The provider is KLICK-TIPP LIMITED, 15 Cambridge Court, 210 Shepherd’s Bush Road, London W6 7NJ, United Kingdom.

Klick-Tipp is a service that allows us, for instance, to organize and analyze the sending of newsletters. The data you have entered for the purpose of subscribing to the newsletter, are stored on Klick-Tipp’s servers.

Data analysis by Klick-Tipp

If we send newsletters with the assistance of the Klick-Tipp service, we can see whether a newsletter message has actually been opened and which links were clicked, if any.

Klick-Tipp also allows us to divide our newsletter subscribers into different categories (this is called “tagging”). For example, we can divide newsletter subscribers based on gender, personal preferences (e.g., vegetarians, carnivores, etc.) or customer relationship (e.g., existing customer or potential customer). As a result, we are able to more effectively custom tailor our newsletters to the respective target groups. For more information, please follow these links: https://www.klicktipp.com and https://support.klicktipp.com/.

If you do not want to permit an analysis by Klick-Tipp, you must unsubscribe from the newsletter. We provide a link for you to do this in every newsletter message.

Legal basis

The data is processed based on your consent (Art. 6(1)(a) GDPR). You may revoke any consent you have given at any time by unsubscribing from the newsletter. This shall be without prejudice to the lawfulness of any data processing transactions that have taken place prior to your revocation.

Great Britain is considered a secure non-EU country as far as data protection legislation is concerned. This means that the data protection level in Great Britain is equivalent to the data protection level of the European Union.

Storage period

The data deposited with us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter or the newsletter service provider and deleted from the newsletter distribution list after you unsubscribe from the newsletter. Data stored for other purposes with us remain unaffected.

After you unsubscribe from the newsletter distribution list, your e-mail address may be stored by us or the newsletter service provider in a blacklist, if such action is necessary to prevent future mailings. The data from the blacklist is used only for this purpose and not merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6(1)(f) GDPR). The storage in the blacklist is indefinite. You may object to the storage if your interests outweigh our legitimate interest.

For more details, please consult the Data Protection Regulations of Klick-Tipp at: https://www.klicktipp.com/datenschutzerklarung/.

Data processing

We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This is a contract mandated by data privacy laws that guarantees that they process personal data of our website visitors only based on our instructions and in compliance with the GDPR.